In a competitive business landscape, understanding your customers is crucial. MeetPAT’s Know Your Audience Dashboard is a tool that helps you achieve just that.
Get detailed (anonymised) customer demographics that allow you to create custom audiences tailored to your goals and seamlessly integrate with leading advertising platforms like Google and Meta, making your custom audience readily available in your ad accounts.
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Learn Who Your Customers Are
Once you’ve uploaded your customer data we’ll enrich your information to create your Know Your Audience Dashboard with the demographics that show who your customers really are.
Upload additional custom metrics for even better insights, and learn more about the benefits of understanding your audience.
Create Custom Audiences
Once you know who your customers are, you can create custom audiences directly from your Know Your Audience dashboard, simply by selecting from the available metrics, and filtering your data. Learn more about the benefits of creating custom audiences.
Optimise Your Advertising Campaigns
Google and Meta allow you to upload your customer lists to their platforms so that you can either serve ads to them, or allow these platforms to match your data and serve ads to similar potential customers. MeetPAT lets you upload custom audiences, enhancing both the match rate, and the relevance of the campaigns you’ll run. Learn more about the benefits of how MeetPAT optimises your ad campaigns.